This made me chuckle — day-old, used copies of the new Harry Potter book on sale at Half.com, marked “Read just once!” Thousands of people burned their way through the book’s 759 pages yesterday… and a few dozen of them are trying to recover a bit of the $35 retail price.
I didn’t read the book this weekend, although as a test I timed how long it would take to locate an illegal copy online. The answer: about 15 seconds. It took another minute to pick out the text version; most of them seemed to consist of photographs of the book pages.
But then I bought a copy, the full tree-stump edition, at the local bookstore, which reports having sold 600 of them in the past day and a half. I’d have to guess that makes this their biggest weekend of the year, even at 20% off.Read more about the rapid devaluation of new media.