DEBRIS.COMgood for a laugh, or possibly an aneurysm

A weekend trip to Trader Joe’s turned up an unexpected contender for our Corinthian Leather Award, which we bestow upon laughable marketing text.

Robert’s American Gourmet creates “natural, gourmet, herbal snacks,” including one called Veggie Booty. This is an organic, vegetarian snack food made of puffed rice and corn, stained green with spinach, broccoli, tea, and parsley. The flavor is… not compelling. The texture is like nothing so much as styrofoam packing peanuts.

On the back of the bag, and on Rob’s website, appears this claim: “This is a life changing snack.”

Ha!

Here’s my idea of a life-changing snack: Escherichia coli O157:H7. Botulism. Hemlock. Galerina autumnalis.

Eat any of those, and your life will change dramatically. But you can eat an full bag of Veggie Booty, and although the entire length of your alimentary canal will turn green, your life will not have changed at all.

Click for previous Corinthian Leather awards.